By Oliver Ryan
Graphic Designer (AU)

The concept behind this flag was to hijack a shiny, promotional word to mean something more sustainable. Instead of newness being prized as a superior attribute, what if we looked more favourably at products and services whose impact was environmentally beneficial?

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Oliver Ryan is a full-time graphic and motion designer at We Are Social, working for clients including Samsung, Audi, Red Bull and Netflix. The allure of graphic design to Oliver is in trying to achieve that balance between usefulness and creativity.

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